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Exclusive websites In details
Internet portal
Development term: from 30 days
A portal is a web site that contains a compete information about a company, an extended registry of goods and services, an internet shop, customer and partner communication tools, a library of documents that a company wants to make available to clients and partners. Such a site is meant to be a tool to coordinate a company’s work with its clientele, dealers and partners.
Such a solution may be of interest for companies that need to provide and share lots of information (electronic mass-media, content-providers, etc.).
Internet portals require a high level of data usability, integrity and security. . |
An Internet portal is a complex web resource that performs several tasks and therefore uses multiple web technologies. It serves as a source of general company information, a catalogue of goods and services, an official info outlet for mass media, as well as a tool for communication with customers. Internet portals are thought of as a good future-proof investment by numerous big companies.
All tasks a company may want an Internet portal to accomplish could be grouped for simplicity as follows:
Information-related tasks
Establishment of free information and opinion exchange between customers and a company, and between customers themselves. Publication and archiving of documents, articles and news on relevant topics.
Marketing tasks
Information that a portal aggregates (see above, Information-related tasks) allows for a detailed analysis of trends existing between company’s clients and partners. This may enable a company to improve the way it presents itself – and on the same portal too.
Commercial tasks
Provision of paid services and/or sales of goods and/or placement of advertisements at the portal.
Цели портала во многом определяют его структуру, информационное наполнение, сервисы для пользователей, а также стратегию продвижения и дальнейшего развития портала.
Portal’s tasks have to be supported by an appropriate structure, information content, available functions and services, as well as site development strategies.
«SetGlobal» Studio specialists possess a considerable experience in development and administration of Internet portals and are able to provide the following services:
- General portal concept evaluation.
- Consulting.
- Marketing research to define the target audience, to predict the number of visits and level of overall customer activity, to identify and evaluate the immediate competitors.
- Project budget planning.
- Business-plan development for commercial Internet portals.
- Design and programming.
- Content preparation and placement.
- Development of user documentation and personnel training.
- Registering with search engines, optimization, project promotion.
- Technical support.
Internet portal development is always a custom job, requiring an individual approach in all aspects. You may rely upon our comprehensive advisory prior to starting the project. |
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